Osteoporosis down to the bone: the new nationwide GVM Care & Research campaign is signed by Menabò

On the occasion of the 8th of March, GVM Care & Research, the Italian health care group present in Italy and abroad, opens the doors of its excellence centers to osteoporosis prevention, with a whole day dedicated to free screening for every woman.

Thanks to the campaign produced once more in collaboration with Menabò’s creative team, March 8th becomes a very important date for information, knowledge, and awareness on the part of the final user. The day dedicated to free screening for osteoporosis thus is back this year as well, confirming itself as one of the most important events in the GVM schedule, testifying to the Group’s continuous attention towards developing prevention paths aimed at a wide audience.



The Campaign: