Menabò launches a new Corofar health magazine, available at your local pharmacy
CorofarHealth is the new magazine on all things health and wellness that combines the long-standing editorial expertise of the Menabò-Edizioni IN Magazine group with the professionalism of Corofar, a vital Forlì-based cooperative that for over 40 years has handled drugs distribution and managed pharmacy-tailored services.
The editorial project developed by Menabò wants to reach the people that everyday turn to the over 200 pharmacies of the CorofarSalute network (present both in Tuscany and in Emilia Romagna) with a simple and accessible language, paying great attention to the accuracy of the contents. This is also thanks to a concerted effort between the editorial staff and local specialist doctors as well as Corofar pharmacists who provide useful tips on how to take care of one’s own health.
A highlight of the CorofarHealth format are the cover stories: local personalities that through their work share the latest updates regarding treatments, the cutting-edge innovations being reached through research, talking about the ways to enjoy life and live well at any age.
The magazine’s pulling power is also further strengthened by a lively and playful design, that relies on infographics to make the topics covered even easier to read.
CorofarHealth is distributed free of charge in all the pharmacies of the CorofarSalute network, for a total of 30,000 copies and 5 issues per year.
For Corofar, Menabò has worked also on all the magazine promotional materials to be placed inside the pharmacies.